You might have experienced this too: Youâre at the barn, chatting with other horse people, or you post something about your gentle approach online – how you let your horse make choices, how you focus on trust, how you donât believe in dominance-based training.
Maybe you even bring up wild horse behavior, sharing how true leadership isnât about force, but about collaboration. Youâre not trying to start a debate – just sharing what youâve learned.
And then⊠someone corrects you.
Not just casually. Not with curiosity. But with absolute certainty that youâre wrong.
They might say:
đŁ âHorses need discipline!â
đŁ âIf you donât move their feet, theyâll dominate you.â
đŁ âYouâre being too softâyour horse doesnât respect you.â
You try to explain what youâve seen, what youâve learned. Maybe you even share a story. But instead of an open conversation, things get tense. They push back. They dig in.
Suddenly, it feels like no matter what you say, theyâre not even hearing you.
Why does this happen? And more importantlyâhow do you respond in a way that actually helps, instead of just creating frustration for both of you?
Why Facts Don’t Always Change Minds: The Backfire Effect
It seems logical: if someone believes something that isnât true, you give them facts, and they change their mind. Right?
Well⊠not exactly.
Psychologists call this the Backfire Effect. It happens when people are confronted with information that challenges their existing beliefsâand instead of reconsidering, they cling to them even harder.
Why? Because beliefsâespecially about how we interact with horsesâarenât just about facts. Theyâre about identity.
For many horse owners, their methods arenât just techniques; theyâre personal. They may have learned their approach from a respected mentor, a well-known trainer, or even family members. Questioning those methods feels like questioning who they are as horse peopleâand thatâs uncomfortable.
When someone feels their identity is under threat, their brain doesnât say, “Hmm, letâs reconsider.” It says, “DEFEND. ATTACK. PROTECT.”
And thatâs when you see itâthe crossed arms, the dismissive tone, the refusal to listen.
So, does that mean thereâs no way to reach them? Not at all. But facts alone wonât do it.
Connection Before Correction: A Better Approach
If someone is deeply attached to their beliefs, the worst thing you can do is hit them with raw facts right away. It feels like an attackâeven if thatâs not your intention.
Instead, you need to build trust first.
Psychologists call this Cognitive Empathyâunderstanding where the other person is coming from and acknowledging their experience before challenging their beliefs.
Hereâs what that looks like in practice:
1. Start with Common Ground
đŹ Instead of: âThatâs not trueâthere is no ranking within a wild horse herd!
â Try: âI used to think that too! I used to believe there is a fixed ranking and that horses need a strong leader to keep them in line.â
This instantly lowers defensiveness because youâre showing them that youâre not an outsider attacking their beliefsâyou actually understand where theyâre coming from.
2. Ask, Donât Tell
People resist being told theyâre wrong. But they love discovering things for themselves.
đŹ Instead of: âYouâre just making your horse shut down with all that pressure.â
â Try: âThatâs interestingâhave you ever noticed that some horses stop reacting after a while? What do you think is happening in their mind at that moment?â
This invites curiosity instead of confrontation. It shifts the conversation from debate mode to exploration mode.
3. Share a Story, Not Just a Fact
Stories stick in peopleâs minds far longer than data. If you want someone to remember something, give them an example that feels real.
đŹ Instead of: âWild horses donât move each otherâs feet to establish dominance.â
â
Try: âItâs fascinating to watch wild horses interact. The stallion didnât have to push, drive, or control the herd to get them to follow. With just subtle signalsâsometimes barely visibleâthey moved with him, not because they had to, but because they trusted him. He made decisions with their safety and well-being in mind, and they knew it. That trust was earned, not enforced. Seeing this made me completely rethink what true leadership looks like.â
Now, instead of debating, youâre painting a pictureâand they are more likely to engage with it.
4. Let Them Save Face
No one likes to admit theyâre wrongâespecially in front of others. Give them a way to adjust their views without feeling humiliated.
đŹ Instead of: âYouâre completely wrong about horse leadership.â
â Try: âI think a lot of us were taught that, and it made sense at the time. But as I learned more, I started seeing things differently. Maybe weâre all just figuring it out as we go.â
This makes change feel safe instead of threatening.
When to Walk Away
Some people are open to new ideas right away. Others? Not so much. They are deeply attached to their old beliefs.
If someone refuses to listen, keeps escalating, or just wants to argue, remember: you donât have to convince everyone.
You can plant a seedâa small idea that might grow over time. Maybe theyâll remember your words later, when they see something that makes them rethink.
Or maybe they wonât. And thatâs okay. Because the way you treat your horseâand how they respond to youâwill speak louder than any argument ever could.
Final Thoughts
If youâve ever felt frustrated or dismissed by other horse people, youâre not alone. But you donât have to fight to prove youâre right.
Instead, try connection before correction. Find common ground. Ask questions. Tell stories. Let people come to their own conclusions.
And most importantly? Keep leading by example.
Because at the end of the day, your horse knows the truth. And thatâs what really matters.
Because at the end of the day, your horse knows the truth. And thatâs what really matters.
đŠ Want to dive deeper into this conversation? Explore Being Herd â my ongoing library of videos and deep dives on natural horse communication â or download my free guide. You can also check out my latest YouTube videos for more wild horse insights.
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